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Kind words

'Praveen is the epitome of the "interesting, interested" person I look for when I hire planners'
—Jon Steel, WPP; Author, Truth, Lies & Advertising: The Art of Account Planning


'He comes at things in an interesting way; good brain'
—Paul Colman, Chief Strategy Officer, Wieden+Kennedy London


'Hey man! Wanna do some work for us?'
—Eric Kallman, Chief Creative Officer, Erich & Kallman; writer of Old Spice man and Skittles piñata man ads


'I aspire to dress like Praveen'
—Chris Tudor, VP, Integrated Marketing, Campbell's Snacks USA


'Prav is mental. He knows a good deal about everything'
—Chris Henderson, Managing Director, AKQA Amsterdam


'So on point—not just strategy and creative, but thinking in general'
—Cameron Farrelly, Global Creative Director, Spotify New York


'He has a way with words'
—Jesper Damsgaard, SVP, Global CMO, Pandora


'Some of the best thinking we've seen'
—Janda Lukin, CMO, Campbell's Snacks USA


'I was so moved by his presentation it brought me to tears'
—Kaären Davoli, VP, Global Marketing, TomTom Amsterdam


'One of the smartest planners I know'
—Daniel Lobaton, Chief Creative Officer, Saatchi & Saatchi New York


'Brains for your feeds — philosophy'
—Mark Pollard, Author, Strategy Is Your Words


'He has this ability to write pitch-winning strategies'
—Rikki Khanna, Founder, Khanna\Reidinga / AKQA Amsterdam


'When I interviewed Praveen I knew we had the opportunity to appoint a new age man; connected, fashionable and passionate about ideas. We got all that and more. I recommend him highly'
—Russel Howcroft, CEO, George Patterson Y&R Australia & New Zealand


'Brilliant thinking and work, you’ve done a lot of heavy lifting for us'
—Katie Dally, General Manager, Thinkerbell Sydney


'Praveen is one of the most prolific Strategy thinkers out there'
—Alex Morris, Creator of Strat_Scraps


'Amazingly comprehensive..so different to see a different post from the usual'
—Tom Roach, Managing Partner, BBH London


'Congrats on all the Copenhagen work. You guys were the gold standard for the rest of us'
—Royce Akers, Creative Director, VICE Australia


'Relentless and tenacious'
—Dom Delport, Global President, VICE 


'Great briefing'
—Jeffre Jackson, former Planning Director, Wieden+Kennedy Amsterdam


'Thanks for the terrific agency tagline piece'
—Rob Schwartz, CEO, TBWA\Chiat\Day New York


'Blimey. Crazy smart. This is about the most robust thing I’ve ever seen in adland. We need more proper “thought leadership” like this'
—Tom Goodwin, Author, Digital Darwinism


'Ironclad strategy'
—Dan O'Bey, former Creative Director, Droga5 Sydney


'I don’t think I’ve ever encountered a strategist who has ever put that much effort into an article. Or anything'
—Rich Siegel, former Creative Director, TBWA\Chiat\Day Los Angeles


'His work was well thought through and always presented immaculately'
—Sue Perry, Managing Partner, Publicis Mojo Melbourne


'That's a lot of research mate...I lost my stamina!'
—Faris Yakob, Author, Paid Attention


'..both sides argued persuasively'
—Richard Shotton, Author, The Choice Factory


'Big admirer'
—Alexander Paskota, Head of Digital Marketing, Philips Sweden


'Probably the best brief I've ever received!'
—Thomas Bengston, Creative Director, VICE / VIRTUE Scandinavia


'Great contributions. Truly original and eloquently put!'
—Wouter Boon, Editor-in-Chief, Amsterdam AdBlog


'Great read. I love this so much I could eat it'
—Adam Ferrier, Founder, Thinkerbell Melbourne


'One of the most interesting persons I've ever met. Crazy. Weird. Good'
—Hesling Reidinga, Creative Partner, Khanna\Reidinga Amsterdam


'Highly intelligent with an unusual combination of wisdom and talent for one so young'
—Kate Smither, Head of Planning, George Patterson Y&R Melbourne


'From the moment he entered the agency he made a big impression'
—Simon Rich, Head of Planning, GREY Australia 


'One of our over-achievers. I've taught over 8000 students and he really stands out'
—Prof. Brad Wilson, Advertising, RMIT Australia


'The class was better because he was in it'
—Prof. Andreas Teuber, Philosophy, Harvard University


'Mind-blowing lecture..'
—Alexander Kalchev, Chief Creative Officer, DDB Paris